Before we talk about the TUI Haribo painted Boeing 737-800, let’s first take a look at TUI and see how they came to be. Originally founded as a mining company in 1923 called “Preußische Bergwerks- und Hütten-Aktiengesellschaft” (Prussian Mine and Foundry CHibernia AG, company), it merged with coal mining company Hibernia AG and an electricity provider to become “Vereinigte Elektrizitäts und Bergwerks AG.”

In 1997, the company acquired an interest in logistics company Hapag-Lloyd and turned its focus on the travel and leisure industry. Now named the ‘TUI Group,” an acronym for Touristik Union International (“Tourism Union International”), the company was now focused on tourism rather than mining.

TUI owns five European airlines

Headquartered in Hanover, Germany, today TUI owns Hotel chains, cruise lines, travel agencies, and five European airlines. The airlines in the TUI Group include:

  • TUI Airways (United Kingdom)
  • TUI fly Belgium
  • TUI fly Deutschland
  • TUI fly Netherlands
  • TUI fly Nordic

About Haribo

Today headquartered in Grafschaft, Germany, just south of Bonn, Haribo can trace its roots back to the early 1920s when confectioner founder Johannes Riegel came up with the gummy bear. Over the years, Haribo, a syllabic abbreviation formed from Hans Riegel Bonn, started acquiring other confectioners. In the 1960s, Haribo expanded internationally before entering the American markets in the early 1980s. Today, Haribo’s colored gummy bears are loved by children and adults around the world.

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TUI Fly Boeing 737-800 Haribo Livery

In 2008 TUI realized that it could make money by allowing other companies to advertise their products on TUI aircraft. TUl Fly aircraft became advertising space for Deutsche Bahn, Bärenmarke, Volkswagen, and CEWE Fotowelt. However, the most popular livery to grace a TUI plane was when in 2008, they painted one of their Boeing 737-800s in Haribo livery. Adorned in Haribo colors with a golden bear, D-AHFM made children’s eyes light up whenever they got a glimpse of the plane.

To dedicate the Haribo plane, the biggest gummy bear fan in Germany and the face of all of Harbo’s German television commercials, Thomas Gottschalk traveled to Cologne/Bonn Airport (CGN) to christen the plane “GoldbAIR.” The aircraft flew in its Haribo livery from 2008 until 2014 before being sold to Leeds Bradford Airport (LBA)-based Jet 2.

About the Boeing 737-800

The Boeing 737-800 is a stretched version of the Boeing 737-700. Launched on September 5, 1994, the aircraft can be configured with 162 seats in a two-class layout or with 189 seats in a high-density single-class configuration. The launch customer for the new airliners was Hapag-Lloyd Flug, now called “TUI Fly.”

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The airline received its first Boeing 737-800 in April 1998 and made the aircraft the mainstay of its fleet. For airlines in the United States, the Boeing 737-800 was seen as a replacement for the Boeing 727-200 and the Boeing 737-400. Following Boeing’s merger with McDonnell Douglas in August 1997 and the decision to stop building the MD-80 and MD-90, the Boeing 737-800 became the go-to aircraft for many airlines. Today, the Boeing 737-800 competes with the Airbus A320 for sales.

The Haribo livery TUI Fly Boeing 737-800 made its maiden flight on January 17, 2000, and was delivered to TUI on April 3, 2000.


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